Choose Your Future: Our Mission in a Poem

We summarized reSITE's mission in 2 minutes of verbal and visual poetry. Watch Prague's cityscape from the roof of a tram.

What is our mission about? reSITE acts as a catalyst for action and innovative leadership. We encourage an exchange of ideas about making cities more competitive and resilient. We promote high quality public space, architecture, and sustainable development that improves our lives in cities. In other words:

Choose awe. Choose your future.

Choose life.

Choose green.

Choose walking.

Choose to take the tram for God’s sake.

Choose inspiration.

Choose to care more.

To make a difference.

If you choose your music,

choose your future.

Choose your city’s future.

Choose awe.

Choose to dream.

To think differently.

To challenge everything about the future of our lives,

in our city, in your city.

We want to be awe

of a city in lights.

Blinding fucking lights.

We want public spaces

and architecture

that inspire us.

We want cities

to make love in,

to make babies in.

That move us to tears.

Can you see the beauty?

In mobility, and tunnels,

and tubes, and wires?

We can.

We are incessantly optimistic

and perpetually excited

about the seemingly invisible.

The invisible isn’t just beautiful.

It’s essential.

It’s the beating heart of the city.

Can you hear it?

Can you feel it?

Design for happiness.

Invest not just money.

Invest love.

Build. Not for you.

For your kids.

For their kids.

We are in relentless pursuit

of design for a better city.

Uncompromising about the future.

We don’t take no for an answer.

We fail.

We start over.

We try to push the limits

of ourselves,

of our city.

To be more resilient,

to be more innovative.

To think far into the future.

That is our choice.

What’s yours?

Direction: Martin Barry & Radka Ondrackova
Poem: Martin Barry
Camera: Jakub Jirasek, Filip Rejc | Black Pear Studio
Editor: Ales Paroulek


Made possible thanks to the kind support of Prague Public Transportation Company Dopravní podnik hl. města Prahy.

© reSITE 2017

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